Forbes Top Creators 2022
NEW YORK – September 6, 2022 – Forbes, in partnership with BlueJeans by Verizon, today announced the launch of the inaugural Top Creators List. Forbes’ first-ever Top Creators List, is a ranking of the 50 highest-earning, most influential social natives across TikTok, YouTube, Instagram, Twitch and other social platforms. These social media superstars are revolutionizing entertainment and advertising in the creator economy.
With today’s creator economy worth an estimated $100 billion and counting, these stand-out creators are poised to be some of the most significant business leaders of our time. Using their creativity to connect with audiences of historic proportions, list makers are carving out a new niche for themselves in the marketing and business worlds. These content creators are reaching audiences around the globe and it’s become clear that the list makers on Forbes’ inaugural Top Creators list are shifting the landscape of business and influence.
The creators on this year’s list were evaluated and ranked based on a cumulative number from these three factors: earning, entrepreneurship, and clout (follower count and engagement ratio).
TikTok star and entrepreneur Charli D’Amelio sits at the top of the list with a following of 145 million, followed by her sister Dixie with 57 million followers. Forbes’ exclusive feature story about the two sisters reports on how Charli And Dixie D’Amelio turned their TikTok fame into a billionaire-backed personal brand that hinges on their personal lives. Now they are launching their own brand to cash in on their digital fame.
xQC, the number one Twitch streamer in the world, is also a stand-out on the list, alongside OnlyFans celebrities Bhad Bhabie and Sophie Dee. Instagram’s top creators are represented by Aimee Song (6.6 million followers) and Dani Austin (1.3 million followers), among others.
Forbes and BlueJeans by Verizon will host a Top Creators launch event in New York City on Thursday, September 8, which will celebrate list makers and content creators alike. The event will feature a fireside conversation with Forbes’ Steve Bertoni and Charli and Dixie D’Amelio. BlueJeans by Verizon will be showcasing the new BlueJeans Studio production suite and livestreaming the content from the event.
For the full list and features, visit: www.forbes.com/top-creators/. To join the conversation on social, follow #ForbesTopCreators.
About Forbes
Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 48 licensed local editions in 82 countries. Forbes Media’s brand extensions include real estate, education and financial services license agreements.
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